Duplicate content is a big issue for SEO in Sri Lanka and anywhere else. It can cause your website to rank lower in search engines, and it can also be a sign of a low-quality website. This is why it is important to check for duplicate content during an SEO audit.According to reputed international SEO consultants, an SEO audit is a process of assessing your site to see how well it is optimized for search engines. This includes looking at factors like your website’s title tags, meta descriptions, and keyword usage. It also involves checking for SEO technical issues like broken links and duplicate text.
Duplicate content is when you have identical or very similar text on your website as other websites. This can be caused by a number of things, such as copying text from another site, using the same product descriptions as other sites, or even just having similar blog posts.Duplicate text is bad for search engine optimization because it can cause your site to rank lower in search engines. This is because search engines see identical text as low-quality and not worth showing to users. Additionally, if you have a lot of it on your site, it can be a sign that your website is not high quality. This is why it is important to check for it during an SEO audit.
The first way is to use a tool like Copyscape. Copyscape is a free online plagiarism checker that will help you find any duplicate text on your site. To use Copyscape, simply enter your website’s URL into the search bar and click “Search”. Copyscape will then scan your site and show you any instances of identical text. If you see any, you will need to either remove the duplicated content or add a canonical tag to tell search engines which version of the content is the original.
Another way to check for this issue on your own website is to do a manual check. To do this, go through each page of your website and compare it to other pages on the site. Look for any instances where the same text appears on multiple pages.Use a robots.txt file: You can use a robots.txt file to tell search engines not to index certain pages on your website. This is a great way to prevent replicated text from hurting your SEO because it will tell search engines not to index the pages that have the same content as other pages on your site.
An SEO audit is important because it helps you identify any areas of your website that need improvement. Checking for identical text is just one part of an SEO audit, but it is an important part. By ensuring that all your content is unique, you can avoid any penalties from search engines and make sure your site is as visible as possible. So, if you are planning on doing an SEO audit, be sure to check for this issue.
Use 301 redirects: 301 redirects are a great way to prevent replicated text from hurting your SEO. By using a 301 redirect, you can tell search engines that the page has been moved permanently and that they should index the new page instead.
Use rel=”canonical” link element: The rel=”canonical” link element is another great way to prevent duplicate text from hurting your SEO. By using this link element, you can tell search engines which version of the page is the original one.
Use unique title tags and meta descriptions: Using unique title tags and meta descriptions for each page on your website will help prevent replicated text from hurting your SEO. By doing this, you are telling search engines that each page on your website is unique and that they should index all of them.
If you follow these tips, you should be able to prevent duplicate content from hurting your SEO. Such activities are generally included in SEO packages in Sri Lanka offered by professional companies and consultants, so you don’t have to worry that it may be an added expense for your business. Even it is, don’t you think it is worth it?If you have a new website, carrying out the best tactics for SEO in Sri Lanka is the only option. However, sometimes Google tends to crawl very rarely, or often, or sometimes never. It is possible that your newly optimised landing page will not be indexed. It is time to optimise your crawl budget at this point.
The number of pages Google will crawl on any given day is known as the crawl budget. This figure fluctuates slightly from day to day, but it is generally consistent. Google may crawl 6, 5,000, or even 4,000,000 pages per day. The size of your site, the “health” (how many faults Google encounters), and the number of links all influence the number of pages. Some of these variables are within your control, and most international SEO consultants and SEO specialists in Sri Lanka aim to go for it.Google must crawl a page before it may appear in search results, bringing traffic to your site. “Crawling is the entry point for sites into Google’s search results,” Google says. Because Google does not have unlimited time or resources to check everyone on the internet all the time, not every page will get crawled.
If you operate on small sites, you may not have to worry about the crawl budget. “It is not something most authors have to worry about,” Google says. Most of the time, a site with fewer than a few thousand URLs will be done successfully. If you operate on a large website, especially one that generates pages based on URL parameters, you might want to prioritise actions that help Google figure out what to and when.Both strategies and tactics are important when it comes to SEO services in Sri Lanka and any international SEO consultant will use a combination of both to bring in the best results for their client. The strategy lays out your plan of attack, while the tactics provide the tools you need to carry out that plan.